Here’s some breaking news……your Credit Union is expanding
again. We’ve received National Credit
Union Administration approval to expand our field of membership to include the
Duluth area. As you know, our current
field of membership includes Lake and Cook counties. It now continues into Duluth and the
surrounding communities up to St. Louis County Rd. 16.
The lakes and rural areas from Highway 53 to Two Harbors are included as
well. Now we truly have the North Shore
covered.
Here’s the best part – as part of this expanded membership
area, we are going to open a branch office in the new Endi building in Duluth,
located on 21st Ave. East and London Road. We anticipate being open and ready to serve
our members in June of 2018.
What? Why?
No, we are not trying to become the biggest credit union in
the area. Rather this is a natural
extension of our membership area considering we already have a substantial
number of members that live in Duluth.
Plus, this will be an added convenience for all our members as we all
travel to Duluth pretty frequently and this location will be very convenient no
matter where you are headed.
Additionally, our young members end up in Duluth in high
numbers, whether it be to attend college or pursue career opportunities. We want our young people to be North Shore
Federal members for life and this is the best way we can ensure that this
happens.
How much of a financial risk is this to our Credit
Union? Pretty much zilch. Our Two Harbors branch is already profitable and
our new Duluth branch will be an even easier proposition. It will have a smaller footprint, emphasizing
our popular electronic products which are really low cost.
Most importantly, it won’t be long before
people in Duluth recognize what our existing members already know: being a
member of North Shore Federal is a great relationship and an organization that
we can all be proud of.
Mark
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